Why Every Fit-Out Should Solve a Problem - It's Not Just a Floorplan - Jitesh Patel - EP10

SQ.FT Stories welcomes Jitesh Patel, the CEO of Peldon Rose, an award-winning Design & Build company known for transforming workplaces with purpose-driven solutions.

Jitesh’s journey with Peldon Rose began in finance, auditing the company as a junior accountant before eventually joining as Finance Director and rising to CEO. His deep financial expertise and strategic leadership have played a key role in the company’s growth, shaping its reputation for delivering high-impact office spaces.

In this episode, Jitesh shares his perspective on why workplace design must go beyond aesthetics—unlocking real business challenges to create meaningful solutions. He dives into the evolution of Design & Build, the lessons he’s learned along the way, and why service-driven thinking is at the heart of successful projects.

We explore:

🔹 How Jitesh’s finance background shaped his leadership approach.
🔹 The importance of solving client problems—not just delivering office fit-outs.
🔹 How Peldon Rose has evolved into an award-winning leader in Design & Build.
🔹 Why a strategic, service-led mindset is essential for the future of the industry.

Whether you're a business leader, a workplace strategist, or someone curious about the intersection of finance and design, this episode offers a compelling look at how commercial spaces can be both beautiful and impactful.

Tune in to hear Jitesh’s insights on leadership, problem-solving, and the future of Design & Build!